Services › CRM & Voice AI

CRM · VOICE

Your CRM, animated by AI agents.

Agentic workflows inside your existing CRM. AI voice agents that handle inbound and outbound calls 24/7 — natural conversation, full notes back to your pipeline.

SALESFORCE · ZOHO · HUBSPOTVOICE 24/7
The problem

Most CRMs are dead weight. Most calls go unanswered.

WITHOUT CRM & VOICE AI

The status quo

  • Reps drown in data entry instead of selling
  • 40% of inbound calls go to voicemail
  • Leads cool down before manual follow-up
  • Pipeline data is half-stale within a week
WITH SANRO CRM & VOICE AI

The new normal

  • AI handles data hygiene, routing, follow-up
  • 100% calls answered — agent or human
  • Hot leads contacted within 60 seconds
  • Pipeline auto-updated from calls and chats
What we deliver

Six CRM + voice capabilities.

Agentic CRM Workflows

AI agents that read, write, and act inside Salesforce/Zoho/HubSpot natively.

Outbound Voice Agents

AI cold callers, follow-up dialers, appointment-confirmation calls — at scale.

Inbound Voice Agents

AI receptionists, IVR replacements, after-hours support. Natural voice, no menu trees.

Lead Routing & Scoring

AI scores and assigns leads to the right rep based on industry, size, intent.

Pipeline Automation

Stage transitions, task creation, follow-up nudges — driven by call/chat signals.

Data Hygiene

AI enriches, deduplicates, and cleans CRM data continuously in the background.

How it works

From lead capture to deal close.

NEW QUALIFIED BOOKED WON AI moves cards · makes calls · logs notes
PHASE 01

Capture

Lead enters CRM from any channel. AI enriches with public data.

PHASE 02

Qualify

AI voice or chat agent qualifies, asks the right questions, scores.

PHASE 03

Route & Book

Right rep, right calendar, right time. Booked while interest is hot.

PHASE 04

Nurture

Auto follow-ups, pipeline hygiene, win/loss notes back to CRM.

Use cases

Six CRM + voice workflows.

Hover (or tap) any card.

Outbound Dialer

Hover →

AI cold caller, at scale

  • 01Calls cold list during business hours
  • 02Qualifies and books meetings
  • 03Logs everything to CRM
10× more dials per day

Inbound IVR

Hover →

Natural-voice phone reception

  • 01Answers in your brand voice
  • 02Understands intent without menus
  • 03Routes, books, or escalates
98% calls answered

Lead Enrichment

Hover →

Auto-fill missing data

  • 01Watches new lead in CRM
  • 02Searches LinkedIn, websites, public data
  • 03Fills industry, size, role, intent
82% data completeness

Pipeline Scrub

Hover →

Continuous data hygiene

  • 01Detects duplicates, stale records
  • 02Merges, flags, re-stages
  • 03Sends weekly health digest
95% data accuracy

Multilingual Cold Caller

Hover →

Hindi, English, regional

  • 01Detects language from greeting
  • 02Continues in caller's preference
  • 03Hands off to language-matched human
2× connect rate in Tier-2/3

Follow-Up Engine

Hover →

Never let a lead go cold

  • 01Watches inactivity in pipeline
  • 02Sends multi-channel follow-up
  • 03Re-engages or marks lost cleanly
+32% close rate
Frequently asked

Five common questions.

Yes. We integrate with Salesforce, Zoho, HubSpot, Freshworks, Kylas, LeadSquared, Pipedrive, Bitrix24, SugarCRM and most others via native or API integration.

No. We use ultra-realistic TTS models (ElevenLabs, OpenAI, Sesame). Customers often don't realise they're speaking to AI for the first 30 seconds. Many never do.

We screen against the National Do-Not-Call registry before every outbound call. Recording consent is announced at call start. All calls comply with TRAI and DPDP Act guidance.

Typical cost runs ₹6–₹14 per minute of voice (telephony + AI + transcription), depending on language and complexity. We model unit economics upfront — no surprises.

Yes — we train on your sales playbook and objection-handling guides. Edge cases route to a human; the AI learns from every transfer.

CRM + VOICE

Animate your CRM. Pick up every call.

A 30-minute demo. We show a live AI cold call on a test number.